Hyderabad's citizens were so elated with Ikea opening in their city that virtually everyone ended up going to HITEC City
Swedish furniture giant Ikea opened its first outlet at Hyderabad in India. The citizens were so elated that Hyderabad was chosen that virtually everyone in the city decided to head to HITEC City. This caused a massive traffic jam.
Ikea boasts of a 1000-seater restaurant. This could be a reason for the massive rush. A picture of the jam has gone viral. Check the sarcastic tweets:
#IKEA store stormed by crowd on its first day. All roads leading to the global retailer’s store chocked with traffic. The marketing hype created by the #Swedish founded MNC pays off well and brakes all records of opening day customer footfall in #Hyderabad#IKEAHyderabadpic.twitter.com/CuDKygrxxF— Aashish (@Ashi_IndiaToday) August 9, 2018
Even Cyberabad Traffic Police had to issue an advisory to warn the citizens of the chaotic situation there.
TRAFFIC ADVISORY regarding IKEA stores pic.twitter.com/PqEBtHdE0c— CYBERABAD TRAFFIC (@CYBTRAFFIC) August 9, 2018
The Ikea outlet was inaugurated by Sweden’s Ambassador to India, Klas Molin in the presence of Telangana Minister KT Rama Rao.
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Last Updated 9, Sep 2018, 10:19 AM