The process of buying a used car has historically been fraught with uncertainty, particularly when it comes to pricing. Buyers often face subjective valuations, inflated markups, and regional variations that make it difficult to determine the vehicle’s true worth. CARS24 has disrupted this traditional model by making the commitment to ensuring every car is priced through tech-and-scale-backed innovations.
CARS24 offers the best prices with its symbiosis of the vast operational scale with cutting-edge technology. This strategy, defined as Best Price - Scale-backed, Tech Driven, eliminates the inefficiencies of localised markets and leverages data science to deliver certified quality without requiring the buyer to fall prey to hidden costs or arbitrary pricing.
The Tech-Driven Edge: AI-Powered Pricing Precision
The single most powerful tool CARS24 uses to provide the best pricing is its proprietary AI-Powered Pricing engine. This system replaces subjective human judgment with objective, data-backed valuation, ensuring that buyers never risk overpaying for their vehicle.
The Data Foundation
The accuracy of the AI is rooted in its massive data set. The engine has processed and analysed information from over 10 lakh+ transactions since 2015. This immense pool of historical data gives the system an unparalleled understanding of market dynamics, model depreciation, and regional demand shifts across India.
Real-Time, Hyper-Accurate Valuation
The AI uses real-time market data to adjust valuations dynamically, ensuring that the price of every car reflects its exact market worth at that moment. Crucially, the pricing is hyper-specific:
This commitment to tech-backed pricing generates genuine AI-powered value, setting the most accurate and fair price possible for each car and eliminating the need for buyers to engage in the stressful process of haggling.
The Scale-Backed Advantage: Maximising Choice and Market Reality
CARS24’s immense scale and pan-India presence are not just a logistical benefit; they are critical components that enable the AI-powered pricing to function effectively and provide the best value used cars to the consumer.
Unifying the Largest Inventory
By bringing together the fragmented used car supply chain, CARS24 establishes a single, competitive national marketplace. We offer the largest inventory across all price ranges, which is uniquely unified from two distinct sources:
This immense collection of inventory, spanning vehicles from mass-market brands to luxury segments, ensures that the AI pricing engine has a complete, unbiased view of supply and demand. This volume of choice naturally holds prices competitive, guaranteeing the buyer a genuine market rate for a specific car.
The Pan-India Presence
Our operational presence across 250+ cities means that the pricing engine is constantly collecting and processing data from every corner of the country. This wide footprint prevents local market distortions, where a limited supply in one area might inflate prices, and ensures that the AI's valuation is based on true national-level demand. The scale effectively transforms local, inefficient markets into one efficient national pricing model.
The Transparency Guarantee: A Full Financial Shield
The assurance of the best price is cemented by CARS24's commitment to radical transparency, ensuring the accurate price calculated by the AI is the price the customer actually pays.
Upfront Pricing Clarity: We eliminate the frustrating industry practice of hidden fees and mandatory bundled add-ons. Our policy ensures that all prices plus breakdown are shown upfront, giving the buyer full financial clarity from the moment they browse the platform.
Value of Protection: Crucially, the final, competitive price includes the value of post-purchase assurance that competitors often lack. When a buyer pays a CARS24 price, they receive the full security of:
Verified Quality: The assurance of the 300-point, 10-hour check
Protection Shield: The Full Ownership Protection of the CARE+ Plan (up to 3 years or 45,000 km warranty)
Risk Elimination: The industry-best 30-day return policy
This combination of a technologically guaranteed best price and a comprehensive full ownership shield ensures that CARS24 delivers not just the lowest cost, but the best holistic value. The strategic integration of scale, technology, and transparency allows the platform to achieve its foundational promise: to provide the right car, at the right price.