Do you know a woman designed your favorite cars: Thar, Scorpio & more
technology Aug 13 2024
Author: Nancy Tiwari Image Credits:X
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Who Is Ramkripa Ananthan?
Ramkripa Ananthan, an IIT Bombay alumna and influential automotive designer, has significantly shaped the industry with her innovative designs, including the iconic Mahindra Thar.
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IIT Alumna Behind Mahindra Thar
IIT Bombay graduate Ramkripa Ananthan designed the renowned Mahindra Thar, leading its successful 2nd-gen model, which has become a market leader in India.
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Market Leader
The 2nd-gen Mahindra Thar, designed by Ananthan, has become a top choice in India’s SUV market, addressing the previous model's limitations and boosting popularity.
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Revolutionizing the SUV Segment
Ramkripa Ananthan's design leadership at Mahindra introduced popular SUVs like the Thar, XUV 700, and Scorpio, revolutionizing the Indian SUV market with innovative features.
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Mahindra’s Product Line
Ananthan designed the Mahindra XUV 300 and Marazzo MPV, developed with international teams, showcasing her expertise and enhancing Mahindra's diverse vehicle lineup.
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Career Evolution and Achievements
Starting in 1997 as an interior designer, Ananthan rose to Head of Design at Mahindra, creating the XUV 500, Thar, XUV 700, and Scorpio.
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New Ventures and Current Role
After founding KRUX Studio and launching the Two2 micro-mobility vehicle, Ananthan now leads design at Ola Electric, continuing her influential work in automotive design.